The Objective
Inspire People to Visit the St. Louis Science Center & Engage with Science
When Cannonball showed us the initial concept for the St Louis Science Center's new 'WHY' campaign, all we could ask was WHEN can we start!?!Always an incredibly collaborative team, the Cannonball creatives allowed us to incorporate some additional graphics, animated elements, and cool transitions in which our motion designer, Augustin Garamendy, jumped at the chance to play. Tie it all together with great sound design from Justin Tapp and the end result is a fun, dynamic piece that's sure to put a smile on your face.
The Work
Creative Elements
The Cannonball team provided the framework for MoGraph Artist, Agustin Garameny, to add movement and texture. Custom sound effects and design by Justin Tapp tied everything together, making the piece immersive and lively. The video’s tone was bright and playful, designed to resonate with younger audiences.
Key Messaging
This creative effort makes Science Center’s mission clear: they’re inspiring everyone to be curious and engaged in science. That’s why they exist for the St. Louis Community, and everyone’s invited to visit.
Results
The final video is a standout success, combining imaginative motion graphics, fun transitions, and carefully crafted sound design. Multiple sizes were created for various social media platforms, providing the best viewing possible to as many people as possible.
Agency Partner
Motion Graphics
Creative Director: Scott Whiteaker
Graphic Designer: Agustin Garamendy
Audio Production
Sound Designer: Justin Tapp